Awareness & Engagement
Actions and strategies to increase visibility and build brand awareness.
19,8 M video view
recorded on our customers' advertising channels in 2020
75,000 comments
monitored and managed on our clients' social media 2019-2020
1000 businesses
analysed for our client's benchmarking 2019-2020
Our approach integrated to the brand growth
Creative Concept & Channel Management
Content Promotion & Distribution
Digital PR & Influencer Marketing
Preliminary Analysis
MARKET ANALYSIS
Only after an in-depth analysis of the market of reference and its competitors, do we build and propose a creative and detailed communication strategy tailored for your business.
BUSINESS AND COMPETITOR BENCHMARK
We develop actions and strategies which are both coherent with previous ones and studied to highlight – channel by channel – your strong points compared to competitors.
ASSESSMENT DIGITAL PROPERTIES
Before activating your communication strategy, we handle your internal business policies and implement your digital preferences in the system, starting from the website.
In our tool box
Creative Concept & Channel Management
CREATIVE STRATEGY
More than just data and performance: to achieve results and attract attention of users we adapt the creative content to the selected channels and use the trending format of the moment.
SOCIAL MEDIA MARKETING
We draft your editorial plan for your social channels – or we support you to do it – integrating it with your business and advertising plan, to obtain measurable results.
COMMUNITY MANAGEMENT
We manage and tackle all criticism related to social media policy and social media strategy thanks to our expertise in community management.
In our tool box
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Content Promotion & Distribution
SOCIAL ADVERTISING
With the Social Advertising work, we increase your social media content reach to the maximum, guaranteeing profiled distribution to the desired audience.
DISPLAY & PROGRAMMATIC ADV
Assisted by advanced formats, premium display and a strong focus on targeting, we implement a bespoke strategy to increase the reach of your advertisements.
SEO / SEM
To oversee the search engines as part of the branding strategy, we create guided paths towards content of value on which to convey systemically or, upon payment, the entire question researched.
MARKETING AUTOMATION
To optimise the path to purchase, we select the ideal platform and set it up in the system deploying our most performative triggers and build-in an automated process.
In our tool box
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Digital PR & Influencer Marketing
INFLUENCER STRATEGY
We increase your brand awareness by selecting influencers you can collaborate with, based on the compatibility with your brand and on what audience they can reach and influence.
LINK BUILDING STRATEGY
Thanks to high-value Digital PR we increase your brand exposure whilst, with link building integrate actions, boosting your content reach, strengthening its authority in SEO.
REAL TIME & STORYTELLING
To increase brand awareness on a selected audience, we tell them the story of before, during and after of all events and initiatives involving your business.
The #TWOWeffect, pen to paper
Ready for the #TWOWeffect ?
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