Health & Wellness
The Longevity Suite
Enhance brand value and generate high-quality leads
WEBSITE
PROJECT DURATION
May 2020 – in corso
GOALS
Ecommerce
Lead generation
Brand awarness
PERFORMED ACTIVITIES
UI / UX design
Web advertising
Marketing Automation
The Brief
The Longevity Suite is the most advanced European Biohacking & Antiage City Clinic that creates and implements integrated, high-performance and high-tech protocols, to guide customers towards the best version of themselves thanks to a perfect balance between health, conscious beauty, and mental energy.
The challenge
The collaboration with The Longevity Suite was initially born with a great goal: to bring high-quality leads interested in the world of luxury wellness to every single Italian and foreign center.
The strategy
We started with 4 locations in market test mode with Lead Generation campaigns on Meta ADS and Google ADS, to get to work on a total of 19 locations after the first 6 months.
The great challenge of the project, in addition to the Lead Generation activity, is that of the single and separate management of the campaigns of the different centers: each with its own peculiarities, specific treatments and budget. We have also launched a web advertising activity on The Longevity Suite e-commerce to increase sales.
The advertising activity on Google ADS and Meta, combined with online and offline Brand Awareness, in the period January – July 2022 doubled the orders on e-commerce compared to the same period of the previous year. At the beginning of 2022 we started a Brand Awareness activity through dedicated campaigns on Meta, Google ADS, and Spotify ADS, which has intensified over time.
The great challenge of the project, in addition to the Lead Generation activity, is that of the single and separate management of the campaigns of the different centers: each with its own peculiarities, specific treatments and budget. We have also launched a web advertising activity on The Longevity Suite e-commerce to increase sales.
The advertising activity on Google ADS and Meta, combined with online and offline Brand Awareness, in the period January – July 2022 doubled the orders on e-commerce compared to the same period of the previous year. At the beginning of 2022 we started a Brand Awareness activity through dedicated campaigns on Meta, Google ADS, and Spotify ADS, which has intensified over time.
The results
16.937
profiled leads in 19 different locations
+70%
of e-commerce turnover in 6 months brought by adv
+ 206.000
plays of the Spotify ads in 1 month throughout the country
16.341
Podcast ratings thanks to targeted Spotify Ads campaigns
Ready for the #TWOW effect?
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