Travel & Sport

Spiaggia e Mare

A successful Journey from leads to bookings

Lead generation

Brand awarness

Web Development


Web Design

Web Advertising


The Holiday Park Spiaggia e Mare, a camping village located on the Adriatic coast, enlisted our help for website redevelopment. The goal was to enhance SEO positioning and user experience to boost direct bookings. Concurrently, we aimed to enrich organic traffic by exploring new markets and attracting targeted users through specific ADV campaigns.

The challenge

The main challenge was to migrate a platform in five languages, reorganizing its UX/UI structure without compromising traffic and performance.

From what to WOW

We developed the project on a platform with superior performance compared to the previous one. Starting with a preliminary SEO audit, we created a design system optimized for the direct booking process. The effective management of the migration with constant monitoring was crucial. E-commerce and lead generation campaigns led to a significant increase in bookings, especially direct ones.


on the new site compared to the previous one:
CTR increase
Clicks from organic search with the same number of impressions
Average increase in rankings in the main markets
Leads collected in the first 5 months since the site’s launch

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